Making Your Visitors Stay With You

The website is an amazing tool to communicate and market. It is like an open book that enables the whole world to see a person, a business and a media to use for any other marketing purposes. People make thousands of websites daily, and the art of making a website look good is getting more and more creative. There was a time when people used to place only images and drawings on their basic HTML websites. Although still images are also being used today, new methods of creating a website more interesting and full of life are ever on the rise. The way that the websites are getting smarter is amazing and these smartening methods include the use of Flash animations on the websites.

Flash is an amazing software that has made the creation of an animation very easy. It allows you to plan, draw, organize and randomize any animation that you want to make. These are some of the many features about flash that has made it so widely used by the designers.

One of the most unique features about Flash animations is that it can be used to create interactive animations. No other software in the world has as huge options on this sector as the Flash.

So what is the point of using flash animations to make websites? You will be surprised to know that nowadays the websites themselves have become animations! Although the websites are always able to do simple interactions like hover effects, click events that could be achieved through the HTML or CSS codes, there were limitations and many ultimate imaginations could not be achieved through these coding. Introducing flash animations on the websites, or designing the whole website on flash has added a new dimension towards the design process. Flash websites are movie clips, yet they have all the features that a normally coded website may have and more. This is achieved by using the video loops control mechanism of flash.

People are widely using Flash animations in their websites, and including databases and more complex features with it. So the website, apart from being a high definition one, can hold a great look too. From corporate to a fashion websites, from blogs to portfolios, Flash can handle everything.

Whether it is Macromedia or Adobe, any designer who knows the magic of flash always uses it in their designs. You do not have to be a designer to use flash animations. If you want to use them, simply download them. These animations are available on the internet. People are downloading them, buying them and using them for their website designs.

On our website, you can download royalty free Flash animations for your uses. We have a wide collection of animations and motion graphics keeping in mind the differences of needs of different people. You can also check our freebies section to download free Flash animations. You can also choose from 2D and 3D animations, whichever suits your purposes best. You will be able to get highly innovative Flash animations for your websites at .

X-cart E-commerce Solutions For Your Website

The existence of an E-Commerce website does not guarantee that an organization would be able to make profits online. For enough commercial transactions to take place, it is required that the user has a friendly experience with the site and that it provides him/her an easy process of making an online purchase. An E-Commerce site?s basic function is to present information regarding products and services in an appealing way that drives the users to buy online. A website?s design and its functionality are highly responsible for the success that it can achieve.

Therefore to be successful, it becomes necessary for organizations to take help from an X-Cart Web Design Company or an X-Cart Development Company. X-Cart presents itself to be the best E-Commerce solution for a website as it aptly serves the objectives that an organization seeks through online business. X-Cart Design services make the site visually attractive and X-Cart developers pull in all efforts to make it highly functional.

An X-Cart development company, as per the need of the business can provide X-Cart Templates or X-Cart Skins, X-Cart Modules, Addons along with X-cart Design integration services. One can find a huge variety of Shopping Cart templates that are easy to install and are loaded with multiple features that an organization may require for its E-Commerce Site. There is also the option to get Custom X-cart designs to suit the nature of business and goals sought. An X-cart Customization company can very well do the same to make you do the online business profitably.

X-cart templates give a professional look to your E-business site and incorporate the desired functions which allow users to make easy online transactions. However if a business needs to add more features to its existing site, then it can make use of X-cart Modules & X-cart Addons. By adding new and useful function to the existing X-Cart store, X-cart Modules and Addons help earn online profits by facilitating conversion.

Thus there are several ways by which an E-Commerce website can be made to yield positive results by using X-cart web design services. These services are provided by Shopping cart designers and developers who have expertise in this field and therefore offer best X-Cart designs for your business.

If you too wish to have services related to X-Cart web design, Development and X-Cart Customization for your company website, then Cart Templates is where you should go to get X-Cart Skins, Templates, Designs, Custom X-Cart Designs and Design Integration services at affordable prices.

Seo And Ppc – Like East And West

Search Engine Optimization (SEO) and Pay Per Click (PPC) are the two well-known terms which are often regarded as linked, especially when we talk about Google. All over the Internet we come across several blogs and forums highlighting their views about both these terms. Some Google bashers, who try to prove some kind of conspiracy in everything that Google does, go to an extreme extent of explanation and make everything seem devious.

But how many of us really understand the difference between SEO and PPC? Do we have the required knowledge of both the terms so as to decide the difference or similarity between them or are we just swayed by the views of others? Are we being cynic at Google just because it grew to the most successful company from a diminutive University project? Or are we not able to accept the supremacy of Google as at present it has no competitors?

Whatever the answer is but I personally believe that there is no reason to doubt Google about it. The first difference between the two terms is that Search Engine Optimization (SEO) is not a service provided by Google but we have adopted this process to make our websites available to the online world. On the other hand, AdWords is the only program run by Google through which it earns maximum part of its revenue.

The second difference is that SEO is used to increase the rankings of the website which is organic in nature i.e. there is no cost involved in it. It is completely free. What all you have to do is just study the algorithm of search engine, adhere to the policies and follow simple steps of optimization. Doing so will give you good rankings irrespective of any other factor. On the other hand, AdWords is a controlled process. It is costly when compared to SEO but much cheaper when compared to the ROI and offline marketing.

Third difference is between PageRank and Quality Score. PageRank is the value Google associate to the individual pages of the website. PageRank outlines the online popularity of the page and how important the page is in the eyes of Google. On the other hand Quality Score is associated with the keywords and ads within the campaign of AdWords. It is determined by Click Through Rate (CTR), keyword & ad text relevance, landing page quality and historical keyword performance.

The fourth difference is the factor of dynamism which is associated with both the terms but diverge significantly. When we perform SEO on a website and after some time we achieve say 1st rank on search engine, it is bound to change because of two reasons – change in search engine’s algorithm and concentrated efforts by our competitors. But this change is not instant. It may take months and even years to dislodge the position of our competitor’s website which is well optimized. On the other hand, the ad position changes frequently. As soon as we click the refresh button of the browser we can see the change in position of the ads and sometimes even complete replacement of ads and display of new ads.

The fifth difference is the how the cost is incurred. In AdWords, Google charges in two ways, either Pay Per Click (PPC) i.e. the advertiser has to pay when someone clicks on his ads or Pay Per Thousand Impressions (CPM) i.e. advertiser has to pay for displaying his ad thousand times. On the other hand, no such cost transaction is involved in SEO. Your website’s snippet will be displayed as many number of times as and when the keyword for which it is optimized is searched for. No cost will be paid or taken by anyone if your URL is clicked.

These are the few but not all differences between SEO and PPC. Those who believe that either of them affects the other are unnecessarily wasting their time and resources. These are two complete different things and must be handled differently and if possible, by different people. The only similarity between the two is that both of these are used to market the websites online and to increase the brand awareness.

Common Mistakes: Home Page Design

Issue:
What pitfalls should companies avoid on their Web, Intranet or portal home pages?

Response:
The home page of a Web site, Intranet or portal is the most important page. It should tell site visitors, what they can do precisely deeper in the site or at least inform them, what they may be able to expect. However, in most cases, the home page is just a compromise to satisfy internal politics and neglecting site visitors? needs. To set up an effective home page that matches corporate objectives and user?s expectations the following pitfalls should be avoided:

1) Too much information instead of links: Many home pages provide detailed information such as complete news, company description, etc. or are overloaded with images. Site visitors do not want to read information on the home page nor guessing what might be hidden behind an image. They want to find a link to start navigating to the information, which they came for. Providing detailed information on the home page limits the space available for valuable links. Further, it increases the risk that site visitors do not even start navigating the site, as they do not find their specific entry point to start their specific action or scenario. There are two types of pages, which apply to any Web applications such as Web sites, Intranets and portals. Those are navigation pages and destination pages. Navigation pages allow site visitors discovering the options to navigate. Destination pages provide the information, which site visitors are looking for. The home page is the ultimate navigation page. It needs to provide as much as possible links to the various Web sections. The Web strategy determines the links from the home page to the site sections. There are two major linking approaches:
– – Individual link, which relates to one link for a complete Web section.
– – Category links, which is one link to a complete Web section, followed by links to further detail this section (sub-category links).
Provide category links for strategic Web sections that you want your target audience to browse and navigate to (for example for IT companies provide category and sub-category links to product and service overviews, customer engagements, download section). Use individual links for Web sections that target secondary audiences (for example company profile or recruitment).

2) Animations / animated links: Even though that usability research clearly shows that animations such as rotating banners, animated text, etc. distracts site visitors, it is still used on many business sites. In most cases, marketing managers request Web designer to implement animations although designers know that animations are more destructive than increasing site effectiveness. Web designers need to clearly explain the differences between offline and online media. In offline marketing, publicity needs to attract the attention of prospects. For example, if you are walking on a street, advertising such as ad posters must attract your attention, as you are not walking down a street to discover ads. In online media, site visitors already decided to go to a Web site with a specific goal in mind (e.g. finding contact, product or support information, etc.). Hence, the Web site does not need to attract the visitor?s attention. There are successful concepts to replace animations such as the so-called hooks. Hooks are static images or graphics with a minimum of text to tell site visitors what they can expect by clicking on them. Hooks are not limited to the home page but can be used on all navigation pages. Effective hooks target the page audience (best practice sites: , ). Place hooks on the home page that target the prime Web audience, on subsequent navigation pages, refine hooks accordingly to the page audience.

3) Not telling what site users can do on the site: Site visitors do not go unintentionally to a Web site. They have a specific action in mind such as finding pricing information, applying for a job, downloading the annual report, etc. Using action verbs such as download, apply, compare, discover, etc. facilitates site visitors to find immediately the link to start their scenario. Action verbs define further links (for example a link named ?product? can be misleading as it does not tell what kind of ?actions? will be available such as downloading, comparing, ordering, test driving, etc.). Complementing links with action verbs helps to reduce site visitor frustration and to increase site effectiveness.

4) Missing the home page basics: There are a few usability practices, which Web designer should implement on the home page such as:
– Home page length less than two screens at a resolution of 800×600, best would be to fit within one screen. Place strategic links on the first screen (upper half of the home page, if the home page exceeds one screen), as site visitors generally do not scroll on navigation pages and hence would miss the important links.
– Links to site support tools such as site map or site search. About 30 percent of site visitors prefer finding their information using site search. Therefore it is crucial that Web sites provide search functionality (e.g. the search box) directly from the home page.
– Link to privacy policy from the text navigation at the bottom and link to the company profile (navigation bar and text navigation bar).
– Company logo available in the upper left corner. However, it should not provide an active link on the home page but from any other pages within the site.
– Navigation consistency with the rest of the site. Ensure that the navigation on the home page is consistent with the rest of the site to avoid user confusion.

Know All About Ecommerce Web Design And Development Services

ecommerce Website Design Services:

Web designing is the design process relating to the front-end design of a website. This features preparing mark up, graphic design, designing interface and search engine optimization. But this is a grey area as this is also covered by web development.

A website is the most important part for any organization or online business in the present era. It is a convenient way to interact with your customers and to create a distinct identity for your brand to present yourself in front of your customers.

The need for ecommerce website designing:

ecommerce web design is one of the most critical elements to your online success. With the evolution of a large number of online businesses, ecommerce web design service is an apt way to exhibit your products, services or any other information on the web. Web design is ideal for websites that require effective content to be displayed. It can be any company’s information, the products or services, or standard information about an individual.

Website design has gained a lot of relevance over a period of time as it helps getting the important content of the site in the forefront. The website designing should always ensure that it is able to reflect and support the extended unique brand identity of the company. Developing a website that represents you or your business is a critical task. There are many areas where your website needs to perform, so web design and development should be done in an efficient way.

Prominent features of ecommerce web design:

Why do you need ecommerce web development?

ecommerce web development services are very important for any online business as it helps taking the business forward. You need ecommerce web development services for a number of reasons.

ecommerce web development services can be used for:

In the end, this article is telling you about the importance of having an eCommerce Web Development Services for your business. Having a professional eCommerce web development services is one of the crucial elements for your online success. You will never get a sale if your customer is not getting impressed by your website. So hiring a professional eCommerce Web designing services can prove to be one of the best decisions for your business.

Making Attractive Looking Websites

Search engine optimization is the process in which the volume and the quality of traffic to a website through search engines are improved. It is an internet marketing strategy that makes websites work for entrepreneurs.

Website Look More Attractive Have you create a website retributive of the having a website? Did you fair make a dinky website on your own since you have no experience in website designing? If so, past chances are you may miss to redesign your website. If you have a, you lack to get the shell occur.

The key to your success may be how appealing your website looks. A website redesign can back up your a whole lot in the endless run. Organization can make all the Difference One of the main reasons you may look for to consider get back a website redesign is because your website is currently unincorporated. Chances are there is scattered throughout your entire website, without any gibe or reason. If is the case, past chances are people may not understand your website when they do make to visit it. By deciding to redesign your website, you be arrive at a huge in the success of your website.

Develop the Right Style For Your Website There is no mistrust style can be very important for your website. Although there are sure as shooting things which you love to see on your website, there are other things you are to take into when you go through website designing. This view, what is the most suitable for your, as rise as what people are interested in find. If you end to get your website redesigned, you will be able to have a website superimpose for the style which you are looking for. This can boost to the general success of your website.

Promote your Website One of the main provide to your gross company success is website promotion. There are a find of different ways to increase your website promotion, whatever of which include look into engine optimization, email campaigns, and other. Of get across, you can experience the healthful website promotion, you be to make sure your website is as professional and appealing as it can be. In order to have the most in website promotion, you should definitely consider a new rely for your website.

Change the Wording to Make it More Appealing Are you dubious of or not the on your website articulate appealing enough? Do you also be to make sure people who view your website can easily understand it? These are both very good reasons to consider website design. The way your website is show can make a huge deal to be look for through it.

Making sure it announce as appealing as it possibly can be very important to your success, as asymptomatic as your website optimization. What Good Graphics Can Do for You One of the main things which people seek to see when they visit a website is graphics? There are a name of different things expressed create by mental act services can do for your website.